When you perform a search on Google, you will get your query answered by thousands of websites at once. However, only a limited number of those websites will be listed on the first page. Have you ever thought about the reason behind this? The main reason is that those particular websites are designed in such a way that they become very easy for Google to understand. The whole procedure is known as web development for SEO. 

SEO stands for Search Engine Optimization. It is basically the process of making the website more user-friendly to such an extent that search engines, similar to Google, can easily spot it. Quality web development creates websites that are SEO friendly, which are very fast, have no glitches, and even abide by all the rules imposed by the search engines.

This blog is going to tell you about the underpinnings where clean coding, fast site speed, and structured data not only contribute to but also help the placement of a website in the first ranks. You will also discover the upsides of site speed optimization, clean coding SEO, technical SEO web design, and on-page SEO development as factors responsible for improving a website’s visibility. The whole thing has been made very clear and easy to read so that even a student can understand.

What Is Web Development for SEO

SEO-friendly web development implies the creation of a web or site in such a manner that it would be easily comprehensible to both the end users and the search engines. It consists of components like clean code, an appropriate structure, fast loading pages, and smooth navigation.

• A website is analogous to a house.
  
  
• A well-constructed house will provide safety, neatness, readability, and easy access.
  
  
• A poorly constructed house, on the other hand, will dissuade people from entering.

Likewise:

• If a website is quick to load

• If it presents no clutter

• If it is accessible on both smartphones and laptops

• If it is easily read by Google

• then it will be awarded with a higher position in the search results.

The developers creating SEO-ready sites are mindful of the guidelines that make Google decipher the content without difficulties.

Why Web Development Matters for SEO

Search engines lack the ability to perceive a website the way people do. They go through the code that is behind the website. If the code is unkempt, slow, or even misleading, Google might not get the right message of the website. When that happens, the site is relegated lower down the ranking.

Web development done right is an important contributor to SEO in several ways:

• It results in a faster site

• It ensures the site is compatible with mobile

• It makes it easier for Google to index the site

• It creates a better user experience

• It cuts down errors

• It provides a clean and clear structure

All the things mentioned above and more will surely lead to the website being of higher visibility in the search engine rankings.

How Site Speed Optimization Helps Rankings

The optimization of site speed is one of the major factors in SEO. Site speed describes the loading time of a web page.

No one likes slow websites. Users will usually turn and immediately go to the next site if a page takes too long to load. This is also known to Google. So, Google gives higher rankings to those sites that are quick in loading.

Here are the benefits of speed:

Better user experience

Users will spend more time on the site and will be more inclined to make a purchase if the site loads quickly.

Lower bounce rate

A bounce occurs when a person visits a page and exits immediately. Pages that load slowly have high bounce rates.

Better mobile performance

Internet on mobile phones can be slow sometimes. Quick websites are more user-friendly even on mobiles.

Higher search ranking

Google gives websites that are quick to load better visibility as a reward.

Developers apply various methods to increase speed:

• Image compression

• Simple and clean code

• Less usage of unnecessary scripts

• Prompt hosting

• Browser caching activation

All these alterations result in a website that is fast, friendly, and user-friendly.

Clean Coding SEO Affects Visibility

Clean code implies creating code, which is simple, neat, and organized during web development. Clean coding SEO aids in the comprehension of the website's subject matter by search engines.

Try to picture reading a book that has messy handwriting. It will be very hard to decipher it. Similarly, messy code makes it impossible for Google to read the site properly.

Clean coding consists of:

• The use of correct HTML tags

• Non-repetitive code

• Pages should have concise titles

• Making code simple and readable

• Removal of broken links

• The website layout should be logical

When the code is clean:

• Google crawls the pages faster

• The website is quick to load

• Users encounter fewer errors

• The structure is more comprehensible

Well-written code leads to solid technical SEO web design, which in turn, enhances ranking.

Technical SEO Web Design Makes Websites Strong

While conventional SEO is all about content and keywords, technical SEO web design is all about the technology that underlies your website.

Normal ebsite. This ensures that the site performs excellently for both users and search engines.

The major elements or key parts of technical SEO are:

• Uncluttered URLs

• Clean and simple URLs

• Fast loading pages

• Responsive webpage

• Security of the site (HTTPS)

• XML sitemaps

• Proper site architecture

• No duplicate content

• Broken links repaired

These factors might seem technical, but they play an important role in the rankings. Google prefers fast, well-structured, and error-free websites.

Technical SEO can be compared to the construction of a strong base for a house. Without a strong base, the house will collapse. Without Technical SEO, the website will hardly rank.

On-Page SEO Development Improves Rankings

On-page SEO or also known as internal SEO, means enhancing every single page of the website. Clear and well-structured content is essential for on-page SEO, and in some cases, a simple rephraser can help refine wording so pages remain easy to read, user-friendly, and search-engine compliant. It is a joint effort of the developers and SEO specialists to fortify the pages.

On-page SEO development involves:

• Creating concise and relevant titles

• Providing informative descriptions

• Applying headings in the proper manner

• Inserting alt text for images

• Setting URLs that are easy to read

• Boosting the speed of the page

• Keeping a simple layout

• Using keywords in a natural way

Whenever the developers implement the given steps, the accessibility for users and search engines is increased for each page.

Mobile-Friendly Websites Rank Higher

Most users nowadays search the web on their mobile phones. The consequence of a website not being optimized for phones is that the visitors will leave very quickly.

One of the criteria that Google takes into account for its rankings is mobile usability. Therefore, the sites that are friendly to mobile users are ranked higher.

There are several ways in which web developers make a site mobile-friendly:

• Through the use of responsive design

• Making buttons that are easy to tap

• Using font sizes that are legible

• Fitting images to the screen's dimensions

• Keeping the layout design simple

If a site is mobile-friendly, it will also be considered an SEO-friendly website.

How Web Development Helps Google Crawl the Site

Crawling is when the robots of Google go exploring the website. If the website is well-constructed, the robots can easily navigate from one page to another.

The proper development contributes positively to crawling by:

• Creating the right internal links

• Sitemaps production

• Robots.txt addition

• Fixing links that are broken

• Maintaining clean URLs

• Avoiding pages that are not necessary

When Google has the opportunity to crawl the website without any obstacles, it will index more pages, thus increasing the ranking.

How Dilijent Systems Help in Perfect SEO Web Development

Dilijent Systems is a company that creates websites for businesses and other organizations in the USA that are strong, modern, and user-friendly. 

With the main focus of the company on developing clean, fast, and secure websites that can work flawlessly across all devices, the expert team employs the latest web technologies to develop web pages that are quick to load, visually appealing, and compliant with the integrity of SEO practices technically. 

This has the consequence of making businesses more accessible and their web pages appear higher up in the search results. The company also offers custom web development, which means they actually build each website according to the client’s needs, along with the nature of their business, and their brand style. 

They provide complete web development solutions from e-commerce sites and service websites to dashboards and custom platforms, which all help to enhance the online presence of the companies.

Conclusion

SEO has been greatly dependent on web development. The use of clean coding, fast-loading pages, and structured data has made understanding a website by search engines easier. The developers, when optimizing site speed, using clean coding and technical SEO web design, applying structured data SEO and on-page SEO development, create very strong and SEO friendly websites.

What is the role of SEO in web development?

Search engines lack the ability to perceive a website the way people do. They go through the code that is behind the website. If the code is unkempt, slow, or even misleading, Google might not get the right message of the website. When that happens, the site is relegated lower down the ranking.

Do web developers do SEO?

Clean code implies creating code that is simple, neat, and organized during web development. Clean coding SEO aids in the comprehension of the website's subject matter by search engines.

What are the 4 types of SEO?

The 4 types of SEO are on-page, off-page, local, and technical SEO.